Do you find yourself with a creative business challenge? Is there a gap with where you are now and where you’d like to be? If so, you may find it necessary to reach out to a creative professional. Ideally they can help close this gap by creating a solution tailored to your needs.
If this pertains to you, then it starts with a new project consultation!
New project consultations are an incredibly important part of the design process. They are for the benefit of both the potential client and designer. By gathering relevant info via an initial consultation, they enable designers to determine your needs and best solution moving forward.
“Hearing is one of our five senses, but listening is an art.”
As someone who looks forward to all the Art Fairs, Shows and Festivals come spring and summer, by now I usually have a long list of all the events I’ll be attending. It’s an opportunity to support artists who’s work I may already own. And to see what else is out there.
Living in and around the front range of Colorado for some time and several years spent in Santa Fe, NM, I’ve had the pleasure of attending countless shows and festivals. However, this year with the Covid-19 pandemic in play, stay at home orders, and canceling of large events and gatherings has put the kibosh on all that. It’s important for everyone to stay safe.
Artists spend countless hours preparing their goods for these events. For many, the sales they make at these shows and festivals may be their income for the year. As small business owners, they bear the brunt of times like these. So to say it’s a bummer that these wonderful creative events will not be happening is an understatement!
Whether for business or personal, email remains a primary mode of communication. However, email etiquette very often goes out the window in our informal world.
I do not share people’s love of texting. I do so with friends sparingly. But I do not text with clients. With them, it’s email. Email does takes more time, effort and thought – and that’s a good thing. Because done correctly, email can reflect more professionalism.
So below are some tips on better business email etiquette. It can be especially important if you are communicating with someone for the first time! On the personal front, much of this can apply too.
Postcards may seem like a thing of the past given our digital landscape. However, inboxes are now inundated and filled with marketing emails which can average over 120 per day if not more.
Considering our tendency to hit the delete button due to overload, now may be a very good time to send out a postcard to promote your business. It may allow you to stand out from the crowd!
Furthermore, if your audience is local and you are a new business, a postcard could be a great opportunity to introduce yourself to the neighborhood. AND you can include a special promotion to inspire folks to come and pay you a visit so they may see the great products or services you have to offer.
“Email inboxes are full, mailboxes are empty.”