website updates and maintenance services for businesses
“A website is never a finished product; it needs to be consistently updated if you want to remain competitive and credible to your customers.”
Your company’s website is like a digital calling card. It’s a central hub, asset, business tool and investment. So it’s important not to neglect it.
With 89% of customers searching the web prior to making a purchasing decision, your site is often the first interaction they may have with your business.
Keeping your site updated ensures it makes the best first impression on visitors. Plus search engines such as Google tend look more favorably upon websites which are updated on a more frequent basis.
a stale website can reflect negatively on your business
A stale or unattended website left “adrift” for months or years can reflect negatively upon your business. It can project you’re taking a passive approach to your livelihood and the reason you’re not getting as many calls or leads. Keep in mind, a website’s purpose is to share information on your products or services and to engage prospects. Doing so allows you to continue to provide value to your visitors and customers.
The fact is, a website is never truly done. It’s a is “living project” which evolves over time with the needs and priorities of your business or organization. And to remain competitive, it requires a steady source of high-quality “fresh food. It’s a misconception to think a website should remain the same indefinitely!
- Adding new/updated text to your site
- Creating/adding new web pages or blog posts
- Updating existing pages with images or photos
- Update upcoming special events listings
- Update Copyright or contact info
- Site maintenance or updates as per request*
WordPress website maintenance services
If your website is running on a platform such as WordPress, along with the services listed above, consistent maintenance can ensure your site or blog is secure and working properly by staying current with the latest version of WordPress.
New WP releases often contain new features plus security updates to safeguard your site. Database back-ups are performed on a regular basis to prevent any content loss. AND your plug-ins (which allow for additional functionality) are kept updated as well.
WordPress website maintenance services nclude:
- Update WordPress to the latest release
- Update theme to latest version (if necessary)
- Update installed WordPress plug-ins (checking for any conflicts)
- Set-up or perform database back-ups to prevent any content loss. YES, this can happen!!
retainer agreements for ongoing website updates
Business owners often find they are ill-equipped to properly maintain their website on their own. The best intentions aside, it takes more time and effort than they realized. This is valuable time that could be best spent doing what they know which is running their actual business.
So if you have ongoing website/blog updates needs but no time or knowledge to perform these tasks yourself, then a monthly retainer may be perfect for you. Learn more about Retainer agreements, how they work and their benefits.
Time to update your website?
Get started with a new project inquiry here
*Website Maintenance notes: Websites are updated, managed and maintained based on individual needs. However, Future Primitive DOES NOT manage Social Media channels such as Facebook, LinkedIn etc. nor does it monitor or respond to your Blog comments etc.