Access link to view completed projects: Online Design Portfolio
Downlaod resume - Click to download .pdf resume
Objective:
Creating visually effective designs that achieve business objectives by engaging the end user utilizing both traditional and emerging
new media technologies within innovative, forward thinking environmentally conscious and socially responsible organizations.
Education:
B.A. - Graphic Design, 1988 -- San Diego State University, San Diego, CA
A.A. - Fine Arts, 1986 -- San Diego Mesa College, San Diego, CA
Summary of Skills:
- Mac OSX design: Adobe CS3, Photoshop, Illustrator, Acrobat, InDesign, Dreamweaver, Flash, Quark Xpress, OpenOffice.org
- Website design & layout (front-end) - HTML, CSS3, jQuery, Google Fonts, WordPress CMS theme modification, FTP
- SEO best practices - keyword research, increased in-bound link building; search engine visibility via Organic searches
- Local Search - business listings optimization, categories, images, geo-targeting Google Places, Bing, Yahoo & Yelp
- Google Analytics, Webmaster Tools & Alexa for website traffic, performance and conversion metrics
- Online marketing - web banner advertising campaigns & PPC with corresponding Landing Pages
- Email marketing - Newsletters & promotional E-blasts via Constant Contact & Mailchimp
- Site maintenance, editor & admin for client’s websites - both static & CMS based sites
- Active presence within Social Media including Twitter, LinkedIn & Google+
- Coordinate with print vendors - obtain quotes for digital and offset printing, production artist & attending press-checks
- Concept thru completion graphic content creation for both print & web including development, execution, production
- Positive and creative approach to professional work w/excellent client & project communication skills - prioritize & multi-task
- Solution-driven attitude, ability to manage change & project leadership qualities - strong sense of values, work ethic & deadlines
- Independent with ability to work with minimum supervision or collaboratively in a team environment
1/96 to Present: Albuquerque, NM/Golden, CO - Graphic Designer: Print, Web, SEO, Digital Designer & Production Artist
- Create specialized graphical and marketing materials content in media formats for both print and web related communications.
- Logo development, typography, advertising design, brochures, postcards, collateral, tradeshow & presentation materials.
- Website design (static & CMS), website maintenance, online marketing, web banner ad campaigns, landing pages.
- Manage and update marketing materials for print and electronic media (web) from conception to final deliverable.
- SEO, local search, organic content, web analytics, geo-targeting for local searches resulting in increased search visibility.
- Customer service and specialized sales assistance to customers in key areas for products, outdoor gear and apparel.
- Visual merchandising, organizational displays and floor sets, point person for big sales set-up and product organization.
- Inventory control observing & communicating product shifts - documenting concerns regarding excessive shrinkage.
- Suggestions and implementation for effective improvements resulting in significant loss reduction in key areas.
- Assistant Production Manager of design department for local community Newspaper and Publishing group
- Organization and initial page layout, ad design, special sections design, real estate pages design and layout
- Scanning and image manipulation of both photos and line art, color separations, production and proofing
- Ensure all deadlines were met and deliverable of final files for press printing.
- Responsible for pre-producing old black & white films and cartoons in preparation for Digital Computer Colorization.
- Scripting the film by entering information into a database, building of “keyframes” (color selection with early CGI software)
- Bringing the film “on-line” to supervise the work of up to 60 colorists to ensure that all details were accurately reproduced.
- Consistently met intense production deadlines with minimum QC issues. Primary clients Disney, Warner Bros & Ted Turner Library.
Environmental Achievement:
Recipient 2012 Sustainability Award, Golden CO
Integrating design and guerilla marketing to successfully bring on-site recycling to community. Gauged level of interest via direct communication with residents, created posters throughout the community to deliver the message, created a recycling web page
(Google Analytics to monitor traffic), communicated with the local Sustainability Board and presented data to the HOA Board
reflecting the value it would bring to the community and successfully bringing on-site recycling to its fruition.
Magazine and Trade Publication Credits:
Earth Imaging Journal, New Mexico Magazine, Santa Fe Visitors Guide,
Transworld Snowboarding Resort Guide, Ski Country Magazine,
Around Albuquerque Magazine, New Mexico Vacation Guide, National Defense Magazine, Texas Monthly Magazine,
Eight Northern Pueblos Visitors Guide, Weekly Alibi Newspaper (Albuquerque),
Beach & Bay Press and The Beacon (San Diego).
Client List Includes:
Land Info World Wide Mapping
Tall Pines Painting
Denver Apartment Solutions
Jackrabbit Bike and Trail
TheBirdHouseChick.com Online Specialty Retailer
Celebrating Life Non-Denominational Ministry
Safari Moon Impressions of Nature
Rest Assured Gravesite Keepers
NET 21st Marketing & Web Development
John Muir Publications
AIDS Art Alive
